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Market Development Manager

Job Requisition ID:  35334

Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company’s innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end-markets such as transportation, building and construction, and consumables. As a globally inclusive and diverse company, Eastman employs approximately 14,500 people around the world and serves customers in more than 100 countries. The company had 2019 revenues of approximately $9.3 billion and is headquartered in Kingsport, Tennessee, USA

Responsibilities
Product/Brand Management (P&L/revenue accountability) work is focused on driving branding/marketing strategies that result in successful products/brands including: Managing the product/brand P&L (e.g., budgeting expenditures, profitability, ROI etc.); Analyzing potential markets, competitor positioning, and customer buying patterns to project demand/profitability for potential products, key product features/requirements, favorable timing for product launch, etc.; Partnering with product development and marketing teams to ensure that customer needs for each targeted segment are incorporated into product design, branding, and marketing approaches; Developing product commercialization strategies (e.g., pricing, licensing, distribution etc.); Analyzing product/brand performance and customer feedback as input to product enhancements; May involve new product launch.  May include focus on managing incremental improvements to/expansion of an existing product or brand and short to mid-term sales and P&L targets.
Qualifications
Technical Specialist. Recognized as an expert in own area within the organization. Requires specialized depth and/or breadth of expertise. Interprets internal or external business issues and recommends solutions/best practices. Solves complex problems; takes a broad perspective to identify solutions. Works independently, with guidance in only the most complex situations. Progression to this level is typically restricted on the basis of business requirement.  Impact of work is throughout geographic region. 

Eastman Chemical Company is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other characteristics protected by law.

Eastman is committed to creating a powerfully diverse workforce and a broadly inclusive workplace, where everyone can contribute to their fullest potential each day.


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